Walmart Will Launch Year-end Sale ahead of November 3
On October 18, US retail major "Walmart" announced that it would launch a large one-month year-end sale on November 3. It will start online from November 3, and will start from November 5 at physical stores. In addition, in order to increase the number of a "paid membership plan" , through the sale, Walmart announced that the privilege of "Walmart+" members is that they can access the online sale 4 hours earlier than non-members. Behind this year's sale ahead of schedule is the aim of avoiding product shortages due to distribution problems, in addition to avoiding coinciding with the sale period of rival Amazon. The company has started a pre-sale from October 18 prior to the year-end sales season.
Sources: Nihon Keizai Shimbun "Walmart has Revealed that It Will Move up the Sale/Sales Season ahead of schedule from November 3" (October 17, 2021)
（link available in Japanese only）
transcosmos is a global and one-stop solution provider that offers digital marketing, 5A analysis, eCommerce and contact center support that adds value through optimizing cost and driving sales. For more information, please feel free to email us at; |
Let’s talk ✉：sales_global@ml01.trans-cosmos.co.jp |
