LINEのビジネス利用の最新トレンドは？「LINE公式アカウント向け100％活用診断」が新登場！
企業のLINE公式アカウントがユーザーとのタッチポイントとして活用されるようになって久しいですが、コロナ禍において、LINEのビジネス利用の状況・トレンドはどうなっているのか。そしてLINEを100％活用するためにどのようなチェックが必要なのでしょうか。トランスコスモスの新サービス「LINE公式アカウント向け100％活用診断」開発担当がご紹介します。
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【EC業界ニュース】インスタグラム、発売予定商品の話題作り向け新機能「ドロップ」を公開 Weekly Topics! 05/26-06/01
トランスコスモス調査部が厳選するEC業界ニュース。今週の注目トピックはこちら。 ・インスタグラム、発売予定商品の話題作り向け新機能「ドロップ」を公開 ・中国ネット通販大手京東の物流部門、香港証券取引所に上場
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South Korean EC major Coupang started a delivery test in Shinagawa Ward, Tokyo
On June 3rd, South Korea's representative news agency Yonhap News reported that the country's EC major "Coupang" is test-providing a service using its delivery app in Shinagawa Ward, Tokyo. It is the company's first overseas expansion. The service in Japan is still limited. However, the product lineup is various and abundant, and it is possible to order fresh foods, processed foods, daily necessities, and even industrial products, and it will take only 15 to 20 minutes for delivery. According to the company official, "This delivery service was a test operation in some regions, and whether plans to expand the area are not yet clear."
記事を見るSweden's major postpaid payment company Klarna launched installment payment services on all EC sites
Sweden's postpaid payment major "Klarna" has announced that it made a fee-free installment payment service available on all e-commerce sites. By using the shopping app provided by the company, it makes it possible to purchase products in installments up to 3 times. In addition, the user can also set the monthly payment limit with the app personally, and is able to control the payment amount as well. In addition, the app also can provide functions such as content creation and offer presentations based on the user's interests, and can send discount notifications for the products registered as their favorites, making the shopping convenient. The company aims to provide users with a personalized shopping experience by providing a shopping app. In addition to Sweden, these functions are provided in the United Kingdom, the United States, and Australia.
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トランスコスモスSDGs委員会編集会議、レポート！いい企画はワクワクから生まれてくる！！
今回は、先日行ったオープン社内報編集会議の様子をお届けします。議題は「オープン社内報の企画」について。どのような取り組み・内容を提供していけば、よりSDGsに対する気運を高められるか？そして社員がもっとトランスコスモスを好きになることができるか？を議論していきます。
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【徹底討論】“疾患啓発”の近未来像 ～多極重層化するペイシェント・ジャーニーにメーカーはどう対応すべきか～
近年はインターネットの普及により多くの情報を容易に得られるようになりましたが、その一方で疾患や治療の情報が雑多にあふれかえってしまっている現状があります。そのような中、「疾患啓発」における活動はこれからどうあるべきで、近未来を見据えて何を考えるべきなのかをお伝えします。
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コロナ禍のトレンドと在宅の今 ～コンタクトセンター運営方針、在宅オペレーション最新情報～ ウェビナーレポート
コンタクトセンターでは新型コロナウイルスの対応や、人材確保のために電話チャネルの分散やテレワーク（在宅）活用など、デジタルトランスフォーメーション（DX）が進んでいます。本記事では、コンタクトセンターの現状や、デジタル化推進の秘訣などをご紹介します。
記事を見る【EC業界ニュース】京東、2021年第1四半期の決算を発表。宅配の達達グループへ出資でDX強化を図る Weekly Topics! 05/19-05/25
トランスコスモス調査部が厳選するEC業界ニュース。今週の注目トピックはこちら。 ・京東、2021年第1四半期の決算を発表。宅配の達達グループへ出資でDX強化を図る ・メルカリ、個人情報漏洩が発生
記事を見るUS handmade EC Etsy acquired a used clothing flea market app that is popular among young people
On June 2, "Etsy," which operates an EC site for handmade products in the United States, announced that it has acquired the British flea market app "Depop." Etsy was founded in 2005 in New York, and offers handmade clothing, accessories, miscellaneous goods, and other buying and selling services in the app, and is primarily used by millennial generations to older consumers. On the other hand, Depop was founded in London in 2011 and is used by young people of "Gen Z" as a used clothing flea market app. According to the Nihon Keizai Shimbun, the total transaction amount this time was 1,625 million dollars (about 178 billion yen), which was expected that EC sales will slow down because of the spread of vaccines in the United States, and is to be seen as a measure to attract young people who use EC heavily.
記事を見るTurkish EC major company applied for listing on US NASDAQ.
On May 28th, Turkish EC major "Hepsiburada.com" submitted a report to the US Securities and Exchange Commission, and applied for a new listing on the US NASDAQ. Hepsibrada means "it is possible to find anything necessary here" in Turkish. The company was founded in 1998, and was selected as "Turkey's most popular EC site" for 2 consecutive years from 2011 to 2012. Currently, following "Trendyol" invested by the major Chinese EC "Alibaba Group," and Hepsibrada is ranked 2nd in the EC business. According to a report submitted by Hepsibrada, the company's sales are growing rapidly because of the COVID-19. However, the cost to purchase inventory increased to secure product supply during the lockdown period, and the total profit for the first quarter of 2021 resulted as a loss.
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