従来のカスタマーサービスでは顧客が逃げる!? 今、消費者が求めるのはFAQの自己解決型CX

91%のユーザーが望む本当の「顧客満足度」を実現する革新的マネジメントサービスとは?トランスコスモスが新たに提供する『SEO対策FAQマネジメントサービス』はカスタマーサポート業務の効率化と顧客満足度を高める「FAQ戦略」を、同時に低コストで実現するサービスです。

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The Cutting Edge of Contact Centers - Chapter 1 -

In recent years, consumers are increasingly utilizing technologies such as mobile phones and social networking sites and are communicating by combining various digital and real channels. This trend is the same not only for consumers but also for consumer-business communications, such as purchasing and inquiring products. transcosmos' AI Research Institute "Communication Science Lab" conducts its own "Consumer-Company Communication Survey" every year. Please look at Figure 1. From 2016 to 2019, the use of messenger applications and chats are expanding, and it can be seen that they are beginning to become a new way of communication.

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Chatbot for SNS. How you can use it.

The number of SNS users is said to haved reached around 4 billion, and messaging apps are indispensable tools for both individuals and businesses. In fact, we have a number of operations worldwide involving "WhatsApp", "Facebook Messenger", "WeChat" for China and "KakaoTalk" for Korea.  Today, we would like to focus on "LINE" that is preferred by more than 60% of SNS users in Japan. We started providing chatbot solutions for SNS in 2017 and demand for this has been rising year by year.  Smart phone is now the main source of information for the users and messaging apps or chat is the preferred method of contact for those who have experienced it.* transcosmos has introduced and runs many chatbot solutions based on its operational experience accumulated over time through various contact-center business to date and IT experience such as tool development and data exchange with partners like LINE.  Following are some of the examples.

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